TVREAL
CNN has rolled out CNN Fast, featuring a range of quick-paced, internationally focused CNN content, across several European countries.
CNN Fast is a curated channel of short-form videos that feature international stories across major news events, business, entertainment, sport and the environment. It has already debuted on Rakuten TV and will also be available on LG Channels starting today, followed by Samsung TV Plus in June.
CNN Fast is available in Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the U.K.. It will be available in more countries and platforms in the coming year. This builds off the current FAST offerings in the U.S., available on Samsung TV Plus and Pluto TV.
Humphrey Black, head of distribution strategy at CNN International Commercial, said, “CNN Fast offers a new and different user experience to the main CNN broadcast channel. By working with established CTV platform partners, where we have already seen considerable success for CNN content, we’re now able to connect with more viewers and households via the devices and formats that they already enjoy. This is an exciting approach that gives audiences a new way to experience CNN’s renowned journalism and storytelling.”
Meara Erdozain, senior VP of programming at CNN International, added: “This is a great opportunity to showcase highlights of some of the best CNN content to a broader audience, offering different genres of stories presented in a fast-paced, short-form style that will appeal to a younger and wider demographic.”
