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ATF Spotlight: TCB Media Rights


Male-skewing factual series such as Ultimate Rides, which takes a look at the wild vehicles that car enthusiasts have built, lead TCB Media Rights’ ATF slate.

“In many ways, [Ultimate Rides] is a mini-engineering vehicle—pardon the pun—as well as being a car series,” says Federica Rossi, senior sales executive at TCB Media Rights.

Lords of the Ocean puts the focus on the difficult jobs performed in the icy seas of the Atlantic Ocean. Using the basis of history and royalty, World’s Greatest Palaces reveals incredible stories of construction and engineering. “We always look for universal themes with simple concepts,” says Rossi, who adds that the company is looking to concentrate more effort on Asia and put resources into the region.

“Across Asia, it takes time and effort to build up trust, but we’re looking forward to the challenge,” she says.

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