PrendeTV Expands Soccer Lineup


PrendeTV, Univision Communications’ AVOD service, has shored up the rights to live coverage of the Brasileirão Championship and Argentina’s Liga Profesional de Fútbol.

PrendeTV will deliver live matches from the Campeonato Brasileirão Série A and B and Argentine Primera División games, including playoffs and the SuperCopa.
Juan Carlos Rodriguez, president of sports at Univision, commented, “Brasileirão and Liga Profesional de Fútbol feature an exciting brand of soccer each with a rich, celebrated history that resonates strongly with our fanáticos. This deal marks a transformational moment for Univision and the TUDN sports brand as we continue to expand our soccer offerings to make more matches available over the PrendeTV service.”