Hemisphere Finalizes Snap TV Deal


Hemisphere Media Group has finalized the acquisition of a 75-percent equity interest in Snap Global, which was founded in association with MarVista Entertainment.

Ariel Tobi, founder of Snap TV, has joined Hemisphere as the senior VP of content distribution and production. He will oversee content licensing and the expansion of Hemisphere’s content-distribution business. Tobi will also lead Hemisphere and MarVista Entertainment’s new production joint venture.

Alan J. Sokol, president and CEO of Hemisphere, said: “We have gotten to know Ariel and his team over past years, and we have tremendous respect for their knowledge, productivity and success in this fast-changing market. Ariel is a seasoned industry veteran and brings vast expertise in distribution and production, as well as wonderful relationships across the industry and a strong entrepreneurial mindset. We look forward to him spearheading Hemisphere’s growth initiative into international distribution as well as content development and production.”

Tobi added: “This is a very exciting time for us and we look forward to leveraging our global production, content creation, and distribution partnerships to expand Hemisphere’s international business strategy. We are happy to officially join the team and work with executive leadership as Hemisphere continues to scale its global content platform.”