Sutikki Inks Partnerships to Power Expansion

Sutikki has inked new partnerships with marketing agency Kids Industries, brand licensing agency The Point.1888 and media strategists and curators Rock Hill Media Ventures to support its global expansion.

“We’re thrilled to have this global network of industry visionaries as partners in Sutikki’s new phase of growth and innovation,” said Hannah Mungo, CEO at Sutikki. “Each agency has experience in building, innovating and executing new tactics for brand connectivity and engagement.”

U.K.-based Kids Industries will partner with Sutikki in developing a global brand strategy for their IP. The Point.1888, which will also work with Sutikki in the U.K. market, brings extensive industry experience and knowledge of the preschool space. Keith Dawkins, Rock Hill Media Ventures founder and former Nickelodeon executive, has been appointed as a strategic consultant for the U.S. market. He brings his expertise of content strategy, distribution and development within the kids space.

Gary Pope, Kids Industries co-founder and CEO, said: “We’re the only full-service agency on the planet specializing in the family space, where we’ve been connecting human emotions with market intelligence to make brands stronger for over 20 years. We can’t wait to bring our expertise and insights to the table to facilitate brand strategies, which will be designed to ensure maximum exposure and a 360 approach to the brand build.”

Will Stewart, founder and managing director at The Point.1888, said: “We’re excited to join Sutikki in this pivotal moment of transformation and provide insight and guidance on its consumer products programs. Sutikki’s IP connects with children by capturing their attention and developing their imagination and it’s our job to turn that creativity into lucrative licensing opportunities. We’re really looking forward to partnering with Sutikki to ensure commercial success across the U.K.”

Dawkins added: “I am excited to have Rock Hill Media Ventures partner with Sutikki in expanding its global kids’ footprint. I look forward to bringing my expertise in the kids market to best support in road mapping the U.S. expansion for Sutikki.”