Tuesday, February 7, 2023
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Sandbox Group Taps Netgem Alum


Sandbox Group, whose assets include the preschool learning platform Hopster, has appointed Shan Eisenberg as chief revenue officer, working across the learning, gaming and kids’ divisions.

Eisenberg’s focus will be on accelerating the growth of the Sandbox group through its existing partners and new collaborations among global service providers and telcos in particular, as well as OEMs and new verticals.

Sandbox digital assets include the preschool learning platform Hopster and the Brazilian kid’s edutainment platform PlayKids.

Eisenberg spent eight years at the TV streaming pioneer Netgem. In this role, he launched the first European pay-TV box deployments for Amazon Prime Video, NBCUniversal’s Hayu, BritBox, Rakuten TV, TikTok and more. He also expanded the distribution of Netgem TV in the U.K. to over 15 U.K. internet service providers, including TalkTalk.

“I’m thrilled to be joining Sandbox Group and heading the team behind some of the best kids’ entertainment and learning brands on the market,” said Eisenberg. “I see a huge opportunity in launching new collaborations with telcos and service providers to enhance their propositions towards young families, leveraging the latest and greatest in edutainment tech and content.”

About Kristin Brzoznowski

Kristin Brzoznowski is the executive editor of World Screen. She can be reached at kbrzoznowski@worldscreen.com.


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