MIPTV Spotlight: eOne Family Brands

In eOne Family Brands’ Transformers: Earthspark, a human family welcomes a new generation of Transformers robots—the first to be born on Earth.

Together, the Transformers and their human carers redefine what it means to be a family.

My Little Pony: A New Generation, which debuted this past fall, reinvented the brand to introduce a new group of ponies to today’s children. The eOne Family Brands highlight Power Rangers Dino Fury sees the Rangers face their greatest challenges yet.

Monica Candiani, executive VP of content sales, says, “Buyers know that these characters and stories resonate well with viewers—whether it’s the emphasis on friendship and acceptance in My Little Pony, the diversity and inclusion seen in Power Rangers or the leadership and teamwork in Transformers.”

“The key for all of our properties is that they tell universally appealing stories,” adds Candiani.