Hasbro Renews Brian Goldner Contract, Ups John Frascotti

Hasbro has extended its employment agreement with Brian Goldner, chairman and CEO, for another two years, while John Frascotti is being elevated to president and COO, among other appointments at the company.

Goldner’s new contract will continue through December 31, 2022. Frascotti, who currently serves as president of Hasbro, will now add the role of chief operating officer while also joining the company’s board of directors.

Goldner was first hired by Hasbro in 2000, working his way up to CEO in 2008 and chairman in 2015. Frascotti became president of Hasbro in 2017 after first joining the company in 2008 as chief marketing officer.

Ted Philip, Hasbro’s lead independent director, remarked: “Over the past ten years as CEO, Brian has transformed Hasbro. His vision to set a differentiated strategy for the company, including investing in new capabilities and establishing a new culture, has dramatically increased shareholder value. John has been integral in this success. Joining Hasbro ten years ago, his tremendous leadership and foresight has developed Hasbro’s global brand portfolio and teams into industry leaders. He will bring these same skills and insight to Hasbro’s board. Brian and John are leading a best-in-class organization recognized globally for its standards of excellence.”

“With the support of Hasbro’s employees around the world, we have accomplished much over the past ten years, but this company and its talented teams have tremendous opportunity ahead of us,” stated Goldner. “I am inspired every day by the dedication and creativity of our teams and excited to work alongside them for years to come. John is a tremendous asset to Hasbro and his vision for achieving our company’s potential is invaluable to both Hasbro and its board.”

“I am honored to work alongside the tremendous talent here at Hasbro,” noted Frascotti. “Brands, and what they stand for, mean more to consumers today than ever before. This is a unique opportunity and privilege. The future we see for Hasbro, for our brands and our teams, motivates me every day to develop amazing experiences for Hasbro consumers around the world.”

Meanwhile, Casey Collins has been named senior VP and general manager of global consumer products at Hasbro, effective immediately. He is taking over from Simon Waters, who is becoming senior VP and general manager of the recently acquired Power Rangers franchise. Collins previously served as executive VP of consumer products at WWE.

“Over the past eight years, Simon has done an excellent job building our global consumer products business, consistently delivering excellent results and taking our brands into innumerable new categories and venues,” said Frascotti. “Simon’s experience leading consumer products, combined with his highly valued franchise thinking, creative vision and entertainment experience, make him the ideal person to lead the Power Rangers team and ensure full activation of the Power Rangers brand globally across our brand blueprint.”

“Casey brings decades of experience and leadership in the licensing industry to the Hasbro team,” added Frascotti, “He is a highly skilled and experienced licensing professional, with an impressive track record of leading high-performing teams and delivering consistently outstanding results. We are excited to welcome him to the Hasbro family and look forward to his leadership as our global consumer products business continues to expand around the world.”