Tag Archives: Hasbro

The eOne Family Brands execs on how the integration with Hasbro has supersized their kids' and family slate.

The combination of Entertainment One and Hasbro has created a powerful roster of kids’ programs for eOne Family Brands to present to the international marketplace, with a catalog that includes Peppa Pig, My Little Pony, Transformers, Power Rangers, PJ Masks, Ricky Zoom and more.

eOne, Hasbro’s global entertainment studio, has secured a raft of broadcast partners around the world for My Little Pony: Pony Life.

Disguise has renewed its licensing agreement with Hasbro to design, market, manufacture and distribute Halloween costumes and costume accessories for three more years, commencing in 2021.

Hasbro Consumer Products has appointed WildBrain CPLG to represent Hasbro’s merchandise, publishing, promotions and short-term location-based entertainment business in CEE and Turkey.

The Walt Disney Company has renewed Hasbro’s rights under its strategic merchandising relationship for the entertainment properties Marvel and Star Wars.

Fourth-quarter 2019 revenues at Hasbro increased 3 percent to $1.43 billion, bolstered by strong demand for products for Disney's Frozen 2 and Star Wars.

Hasbro has signed a multiyear agreement that grants Maxx Group the licensing rights to a number of its popular brands, including My Little Pony, Power Rangers and Transformers.

Hasbro has appointed WildBrain CPLG as its new sub-representative in the Nordics and expanded the company’s rights to include the Netherlands, Belgium and Luxembourg.

Hasbro has appointed WildBrain to represent its merchandise, publishing, promotions and short-term location-based entertainment businesses across the Nordic region.