MIPTV Spotlight: GoldBee

GoldBee is bringing a diverse slate of both live-action and animated programs to MIPTV this year.

Ella Balinska, who will appear in the Charlie’s Angels reboot alongside Kristen Stewart, stars in The Athena as a former model who ditches her career to pursue a new one as a creator, enrolling in a prestigious art school.

Based on a mobile game, animated offering Chop Chop Ninja is an adventure series for the 6- to 9-year-old set that GoldBee is presenting to the market. It features Iro and his friends at the Ninja Academy who apply their ninja training to everything they do.

School of Roars, meanwhile, tackles the rite of passage of entering the first year of school. “It’s one of the biggest things you’ll do in your life, wherever you live,” says Christophe Goldberger, the managing director at GoldBee. “Full of fun and laughter, School of Roars addresses the universal theme of leaving home to go to school for the first time.” The show is generating strong ratings in Italy, following on success in the U.S. and U.K.