MIPTV Spotlight: Rabbit Films


CANNES: The game show City Vs Country, which originated in Finland, is a lead offering for Rabbit Films.

The format “taps into the ‘us versus them’ mentality that has become more prevalent recently—a fun new way of tackling a division that exists in every country,” says Jonathan Tuovinen, the company’s head of international.

In the music-based Rabbit Films format Battle of the Hits, viewers can “hear the most contemporary artists completely reimagine evergreen hits and update them for the 21st century,” Tuovinen explains.

The company is also presenting the factual panel show Once Upon a Life, also a Finnish original. The format “makes science fun for the whole family—laughing while learning,” Tuovinen says.

Further Rabbit Films highlights include Haggle Battle, Should I Be Worried? and The Ultimate Expedition.

“Rabbit Films is continuing to flourish and is bringing a slate of brand-new original formats to the market once again,” says Tuovinen.