Lip Sync Battle Being Adapted in CEE, Middle East

LONDON/NEW YORK: Viacom International Media Networks (VIMN) has signed five new format agreements for the hit entertainment show Lip Sync Battle across Central and Eastern Europe and the Middle East.

A Hungarian version, locally titled Playback Párbaj, is being produced in-house by RTL. It will begin airing on RTL Klub and Viacom’s new Spike channel in the region, RTL Spike, as of tomorrow. The adaptation is presented by singer/performer László Gáspár along with co-host Zsófi Szabó.

Lip Sync Battle is also getting a local treatment on Slovakia’s Markiza next year, while an Israeli version debuted on Keshet in October. In addition, VIMN secured option deals in Turkey with Discovery, and in the Czech Republic with Prima. The format now has 17 adaptations worldwide.

Laura Burrell, VIMN’s head of formats, international program sales, said: “Lip Sync Battle has had a fantastic international journey since its debut on Spike U.S. in 2015, and we’re delighted to welcome Hungary, Slovakia and Israel to the lip-sync party. Now across 17 territories and with a second season hitting the U.K. soon, Lip Sync Battle has truly become a global phenomenon.”