Banijay Buys Spanish Production Outfit DLO

PARIS: Banijay Group has acquired DLO Producciones, expanding its activities in Spain and bringing the company into the drama genre.

The drama and entertainment production house is led by Spanish producer José Manuel Lorenzo. Banijay also owns Ana Rosa Quintana's Cuarzo Producciones in Spain. Lorenzo and Quintana will be working together to expand Banijay's coverage of both genres and broadcasters within the Spanish market.

Marco Bassetti, CEO of Banijay Group, said, “DLO is the perfect complement to our existing Spanish Group company Cuarzo. To have two such accomplished and experienced professionals as Ana Rosa and José Manuel at the helm of our Spanish division is a fantastic opportunity to maximize our presence in this important territory – we’re delighted to welcome José Manuel and his team to the Banijay family.”

Lorenzo added, “In just two years, we have developed DLO into one of the leading producers in Spain and we’re now looking forward to achieving even greater success in this new partnership.  We already have a roster of ratings-winning titles developed or in the pipeline for the Spanish and wider international market and are confident that this move will enable us to fully realise our huge production potential in the years to come.”