Insight TV & InShort Launch on HUAWEI Video in Europe

Insight TV has partnered with Huawei to launch its flagship lifestyle channel Insight TV and its short-form content channel InShort on HUAWEI Video in Europe.

The launch of Insight TV and InShort on Huawei’s mobile-first video platform follows HUAWEI Video’s rollout across Europe earlier this year. Insight TV and inShort will now be available in 11 European countries in HUAWEI Video’s footprint, including Sweden, Denmark, Norway, Finland, Turkey, Spain, Italy, Germany, Poland, France and the U.K.

Insight TV and InShort will be pre-installed on Huawei devices that run EMUI 8.0 and EMUI 10.0. Others can download HUAWEI Video from the AppGallery.

Natalie Boot, VP of media sales at Insight TV, said: “The launch of Insight TV and InShort on HUAWEI Video is a great step forward in our strategy to be wherever our millennial viewers like to watch their favorite shows. HUAWEI Video has made tremendous progress in Europe over the past two years and we are delighted to be included on their rapidly expanding video platform across the region.”

Jamie Gonzalo, VP of Huawei Mobile Services in the EU, added: “We always want to offer our customers the best-quality video experiences. With Insight TV and InShort, we are providing the type of content that you just don’t find through mobile devices very often; it’s exciting, it’s engaging and perfect for our millennial and Gen-Z viewers.”