SPI International/FilmBox’s FightBox HD Expands European Footprint

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SPI International/FilmBox has inked a deal with Alchimie that will see the FightBox HD channel grow into Switzerland and Austria via the company’s OTT platform Watch It.

Subscribers in the two countries will now have access to FightBox’s combat sports and martial arts programming. They will also be able to tune in to live broadcasts of events like the KOK World Series, RXF MMA Championship and MFC Makowski Fighting Championship.

Georgina Twiss, managing director for Western Europe and Africa at SPI International, said: “We are proud to announce that our expanded agreement, which currently includes France, the U.K., Germany, Spain and Belgium, will now bring FightBox HD to Switzerland and Austria. Alchimie understands the power of live sports and exclusive coverage such as King of Kings, and now, even more, Watch It subscribers will enjoy some of the most competitive and exciting live events and mixed martial arts coverage programs all over the world.”

Timothee Vidal, chief entertainment and distribution officer at Alchimie, added: “Mixed Martial Arts has significantly increased in popularity over recent years, and there is a real demand for high-quality OTT international MMA programming. SPI’s FightBox content shows all aspects of this discipline, from training to live events. Alchimie is very pleased to be able to bring MMA and other combat sports on FightBox to our Swiss and Austrian subscribers via our streaming service Watch it.”