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About Joanna Padovano Tong

Joanna Padovano Tong is the managing editor of World Screen. She can be reached at jpadovano@worldscreen.com.

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U.K. Broadcaster Viewing Share to Drop Below 48 Percent

By 2028, U.K. broadcasters' share of overall viewing will drop to 48 percent, down from 64 percent in 2022, according to Enders Analysis.














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