Thinkbox: U.K. SVOD Viewing Nearly Doubled in 2015
In the U.K., SVOD viewing on services such as Netflix and Amazon Prime accounted for 4 percent of total video consumption, up from 2.3 percent in 2014, according to new figures from Thinkbox. The average TV viewer in the U.K. watched a total of 3 hours, 51 minutes of TV a day in 2015, 1 percent less than in 2014 but 5 percent more than in 2005.
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