Chello Central Europe’s Sports Channels Take La Liga Regional TV Rights

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BUDAPEST: The Chello Central Europe channels Sport1 and Sport2 have landed the broadcast rights for La Liga for three seasons in Hungary, the Czech Republic and Slovakia.

The Sport1 or Sport2 channel will feature the Barcelona and Real Madrid teams plus the five Spanish championship matches on a weekly basis. Sport1 Hungary has also lined up a new football show, Fieszta, for Monday nights.

Levente B. Málnay, the CEO of Chello Central Europe, said: "This acquisition underlines our commitment to football fans in the region as we continue providing the most compelling content to our viewers. Chello Central Europe has been offering continuous coverage of Spanish league matches in Hungary since October 2000, and in the Czech Republic and Slovakia since October 2006. Our Sport1 and Sport2 viewers can now continue to look forward to the championship title battle plus the home matches for the next three seasons.”