Roku Adds BBC iPlayer to U.K. Offerings

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SARATOGA/LONDON: As Roku begins its rollout in the U.K., the service has expanded its content selection with the addition of the BBC iPlayer.

The streaming players have started shipping to customers in the U.K. The Roku players feature more than 40 streaming channels, including region-specific programs. The BBC iPlayer joins the growing selection of video, music and games, delivering streaming BBC programming to TV sets without the need for a computer.

“Roku recognizes the importance of region-specific programs so today we are excited to announce the addition of BBC iPlayer to our platform,” said Clive Hudson, the VP and general manager for Europe at Roku. “This is among the first of many significant content partnerships for Roku in Europe and we look forward to making additional announcements in the coming weeks.”