Sky & SYFY Rolling Out VR Experience Eleven Eleven

SYFY has revealed its new science-fiction experience Eleven Eleven, designed for virtual reality (VR) and augmented reality (AR).

NBCUniversal International Networks is leading the project, which will begin rolling out in late May. Produced in association with Digital Domain, Eleven Eleven will launch with three custom experiences designed for tethered VR headsets, mobile VR headsets and AR devices. In Sky territories, Sky VR will partner with SYFY on the release of Eleven Eleven, making a version of the experience available through Sky VR on applicable platforms.

Set on an island planet, Eleven Eleven places users at the center of the action as characters count down the final 11 minutes and 11 seconds to an extinction-level event. Users have the ability to control their experience by following a group of interconnected characters and their stories, with over 90 minutes of content to explore.

“With Eleven Eleven, we are pioneering an innovative scripted format for science fiction content that blends the best of theatre, gaming and cinema to create unique VR and AR experiences,” commented Steve Patscheck, executive VP of global programming at NBCUniversal International Networks. “By creating an original piece of IP, SYFY was able to design specifically for VR and AR, all the while exploring how immersive technologies could heighten the thrill of storytelling.”

Neil Graham, executive producer at Sky VR Studios, said, “We’re delighted to be partnering with SYFY and NBCUniversal International Networks on Eleven Eleven. It is a truly innovative VR experience and a brilliant step forward in our growing range of VR content.”