Brazilian Series Rua Augusta Heads to Amazon Prime Video in LatAm

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Amazon Prime Video has licensed Rua Augusta, the Brazilian adaptation of the hit Israeli drama Allenby, from Armoza Formats.

Rua Augusta, which aired successfully on TNT Brazil, will be available for Amazon Prime Video subscribers in Latin America starting this month. Based on the novel Allenby Street by Gadi Taub, Rua Augusta is a psychological drama that takes place in the depths of São Paulo’s nightlife.

Armoza Formats is distributing the series both as finished tapes and as a format.

Amos Neumann, COO of Armoza Formats, said: “Told through a thoughtful and high-quality production, Allenby’s unique perspective into the city’s thrilling nightlife is one that is captivating to viewers worldwide. The issues that are tackled in the series are prevalent in every country and we are sure that Prime Video members in Latin America will be able to connect to the realism of the series in a deep and meaningful way.”