MIPCOM Spotlight: Star India

Following the success of the first two seasons, anticipation is high for season three of Iss Pyaar Ko Kya Naam Doon (Strange Love), which Star India will be presenting at MIPCOM.

A saga about passion, pain, betrayal and redemption in love, the third season stars the popular actor from season one, Barun Sobti, who plays Advay Singh Raizada (his character in season one was Arnav Singh Raizada). “Iss Pyaar Ko Kya Naam Doon (Strange Love) season three and Rishton Ka Chakravyuh (Family Secrets) are the most anticipated series of the year, and the initial interest in these shows from fans and broadcasters across the globe has been phenomenal,” says Gurjeev Kapoor, the president of international business at Star India.

Love Ka Hai Intezaar (The Wait for Love), which stars Sanjeeda Sheikh, is on the roster as well, alongside Chandra Nandini, a historical costume drama.

“Star India believes in harnessing the power of imagination, and this reflects in our storytelling too,” adds Kapoor.