VICE Ties Up with Canada’s Bell Media in Long-Term Pact


Bell Media has entered into a long-term, broad-reaching agreement with VICE Media that will see it become the exclusive Canadian broadcast home of new original programming from the VICELAND network.

Hundreds of hours of library VICE programming will debut on multiple Bell Media platforms starting this fall. The companies will also explore co-production opportunities for Bell Media platforms in Canada and VICE platforms around the world.

VICE programming will also be available on the upcoming CTV Super Hub and in a VICE-branded collection on CraveTV. SnackableTV, Bell Media’s new short-form video app, will become home to VICE videos.

“With its new leadership, re-energized programming slate, and U.S. deal with Hulu, we are thrilled to welcome VICE to Bell Media in Canada,” said Randy Lennox, president of Bell Media. “We see great opportunity with this new partnership and are very motivated for an exciting future with VICE.”

“We are thrilled to announce such a multi-faceted, far-reaching deal with Bell Media,” said Naveen Prasad, president of VICE Canada. “They share a similar vision and have the added platforms and reach to enhance VICE’s various lines of business in Canada, whether it be our studio, digital media or creative agency.”