Sportsnet Launches Unified Streaming Service

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TORONTO: Content from all seven Sportsnet channels is being made available to stream 24/7 through Sportsnet NOW.

Sportsnet NOW is free to anyone with a Sportsnet TV subscription. The service offers a live, HD-quality stream of all Sportsnet's TV programming and events. Users can access Sportsnet NOW on all computers, tablets and smartphones. Content is available from Sportsnet Ontario, East, West and Pacific, as well as Sportsnet ONE, Sportsnet 360, and Sportsnet World.

Sportsnet also announced an expansion of its current NFL Thursday Night Football deal to include multimedia rights and additional games beginning this upcoming season.

“This is the pinnacle for sports fans, having the game in the palm of your hand or watching sports highlights from wherever you are—simply never missing a moment,” said Pary Bell, the VP of NHL and Sportsnet digital media at Rogers. “Sportsnet NOW gives our subscribers the choice to be anywhere, on any device, and still stay connected to their favorite teams, players and Sportsnet programming.”