OTT service Viu, which saw a 42 percent gain in streaming usage in Q2, has extended its partnerships with a range of Korean content providers.
Viu has extended its pacts with SBS and KBS through Wavve, as well as CJ ENM and JTBC. It also has a deal with MBC and has acquired Lies of Lies and Channel O Hara Revenge, titles Wavve has invested in.
Janice Lee, managing director of PCCW Media Group and CEO of Viu, said, “Our core focus remains in delivering the best and most relevant content to our viewers. Viu continues to expand and evolve our content proposition to meet the needs of today’s audience through our offering of leading popular pan-regional content including Korean, Japanese, Thai and Chinese content, as well as through the creation of Viu originals. We are thankful to our partners in Korea for their vote of confidence in expanding our partnerships over the years. We would like to thank our fans for their support and for delivering the high viewership and performance of our Viu Original such as Pretty Little Liars and My Bubble Tea.”