Viu Bolsters Asian Content Offering

Viu, PCCW’s pan-regional OTT video streaming service, has further expanded its Asian content offering through its volume deals with Huace Film & TV and Huace Croton Media.

Per the partnerships, more than 30 Chinese dramas, including such titles as Eternal Love of Dream, A Love So Beautiful, My Amazing Boyfriend 2 and The Brightest Star in the Sky, were released late last year. More titles, such as Eternal Love, The Princess Wei Young, Love O2O and Love and Destiny, will be released from July onwards.

In addition, Viu is offering users Demon Slayer: Kimetsu no Yaiba: The Movie: Mugen Train, The Penthouse 3 and Voice 4.

Virginia Lim, chief content officer at Viu, said: “We continue to offer the best and most relevant content to our viewers. Besides having one of the widest selections of fresh Korean content, Viu also takes a leadership role in offering a diverse array of content through our various partnerships with leading production companies. By expanding and evolving our content proposition to meet the needs of today’s audience, Viu remains the go-to platform for premium Asian entertainment content in the region.”