TSA Scores Barca TV Media Rights in the Asia Pacific


KUALA LUMPUR: The Malaysian sports marketing agency TSA has secured a deal with MediaPro, the Spanish distributor and production company representing FC Barcelona for its official club channel, Barca TV.

TSA will be the exclusive distributor for the current La Liga champions in the Asia Pacific. Barca TV produces two weekly three-hour programming blocks for the international market.

Julian Jackson, TSA’s chief content officer, said: "TSA are honoured to be working with such an icon in world sports as FC Barcelona. We are really excited to be able to bring global superstars Messi, Neymar, Iniesta, Xavi, Fabregas and Pique to Asia Pacific living rooms, not only for all of the games they play but also to see what they are like off the pitch. Broadcasters will get the chance to be associated with the most attractive to watch side in world football."