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iQiyi Eyes Global Expansion

Chinese video streaming giant iQiyi is steadily building an international presence, rolling out its own platform as well as a white-label service for broadcasters and content owners looking to kickstart their own OTT ambitions. Anna Pak Burdin, head of business development at iQiyi International, shares the company’s growth strategies.



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About Mansha Daswani

Mansha Daswani is the editor and associate publisher of World Screen. She can be reached on mdaswani@worldscreen.com.

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