Disney Lands BTS Deal


Two series featuring Korean pop icons BTS will be carried exclusively on Disney’s streaming services following a deal sealed by The Walt Disney Company Asia Pacific and HYBE.

The pact will see Disney cooperating with the Korean music and lifestyle company on the global distribution of five major titles, including two with BTS.

“We are thrilled to be collaborating with HYBE to showcase their original content created with powerful artist IP on our global streaming services including Disney+,” said Jessica Kam-Engle, head of content for the Asia Pacific at Disney. “This collaboration represents our creative ambition—to work with iconic content creators and top stars in Asia Pacific so their talent can be enjoyed by mainstream audiences in multiple ways. We believe these new titles will captivate consumers worldwide and look forward to introducing more music content on our service.”

“This will be the start of a long-term collaboration, where we present worldwide audiences a wide range of HYBE content for fans who love our music and artists,” said Park Ji-won, CEO of HYBE. “The Walt Disney Company has a long history of franchise building and promoting musical artists, with its unparalleled brands and platforms.”

The slate includes BTS: Permission to Dance on Stage — LA, a 4K concert filmed at Los Angeles’ Sofi Stadium in November 2021; In the Soop: Friendcation, a travel reality show with V of BTS, Itaewon Class’ Seo-jun Park, Parasite star Woo-shik Choi, Hyung-sik Park and Peakboy; and BTS Monuments: Beyond the Star, a docuseries following BTS’s nine-year journey to global megastardom.