CJ E&M’s D.J. Lee to Keynote at ATF

SINGAPORE: D.J. Lee, the president of media contents business at CJ E&M, is primed to deliver a keynote at the Asia TV Forum & Market (ATF) pre-market conference.

Lee’s speech will address the theme “Into the Future of Television: An Asian Empire’s Move Forward.” He will provide insight based on his experience in cable, formats and digital. The keynote will be held on December 1 at the Marina Bay Sands.

“Evolution and adaptation are two key traits to have in an industry such as ours,” said Lee. “Be it the successful localization of international formats or integrating existing formats into brand-new concepts, it is all about providing engaging and contemporary content for your audiences. It’ll be my first time speaking at ATF and I’m looking forward to meeting the entire entertainment content industry there.”

Yeow Hui Leng, the senior project director of Asia TV Forum & Market and ScreenSingapore at Reed Exhibitions, said: “With ATF being the premier platform for content providers, buyers and broadcasting networks all around the region, participants can look forward to engaging in knowledge transfer and interactive master classes as they learn insights from the industry's thought leaders through the conference, while the market promises endless possibilities for partnerships and content deals. Attendees can expect to get ahead of the curve with the valuable insights that D.J. Lee will share.”

Other speakers will include Dave Winnan of ITV Studios, Steve Macallister of all3media international, Christopher Smith of Endemol Beyond, Shane Mitchell of MediaCorp, Marini Ramlan of Media Prima Digital and Philip Kitcher of Stylehaul, among others.