BBC Worldwide Unveils New On-Demand Service


BALI: StarHub customers in Singapore will be the first to receive access to BBC Worldwide’s new authenticated multigenre on-demand service, BBC Player, launching later this year.

The new platform, showcased at APOS in Bali today, will offer up curated content from BBC Earth, BBC First, BBC Lifestyle, CBeebies and BBC World News, plus BBC Brit, launching in Asia for the first time. Users will be able to stream content and download titles for offline viewing for up to 30 days.

“The BBC has a proud heritage in digital innovation—we led the way with news online, radio online and digital video in the U.K.,” said Paul Dempsey, president of global markets at BBC Worldwide. “But what really sets us apart is the care we take in curating our world-class content for audiences. I’m delighted that audiences in Singapore, one of the most connected countries in the world with the highest smartphone penetration, will be the first to experience this quality for themselves with the inaugural launch of BBC Player.”

“We are very excited to partner with StarHub on BBC Player to super-serve our viewers deepening their relationship with our brands,” said Monty Ghai, senior VP and general manager for Southeast Asia at BBC Worldwide. “With BBC Player, StarHub TV subscribers will not only be able to access content beyond our linear channels, the service will also offer fans of, which has approximately a million unique browsers per month in Singapore, the opportunity to discover even more content across our brands via BBC Player. We are confident that BBC Player with its broad range of genres—from preschool, to lifestyle, factual entertainment and documentary programs, will meet the viewing needs of StarHub’s viewers from drama aficionados to carers who need to entertain their preschoolers on the go.”

Howie Lau, StarHub’s chief marketing officer, commented, “We are delighted that StarHub TV customers will be the first in Asia to enjoy BBC Player. BBC Player not only complements our pay-TV offering, it also delivers BBC’s signature content seamlessly across our customers’ devices, deepening the overall entertainment experience. StarHub and BBC Worldwide have achieved many milestones over the last 20 years together and we believe that BBC Player will be a service that takes our partnership into the future.”