Celestial Tiger Sells 700-Plus Hours to Toggle

HONG KONG: Celestial Tiger Entertainment has sold more than 700 hours of series and films from Lionsgate to MediaCorp's OTT platform Toggle.

The deal allows Toggle to air a range of films and TV series from the Lionsgate catalogue on its channels Toggle Eve and Toggle Movies, and include them in its SVOD service. Series that are featured within the pact include Weeds, Mad Men, Nail Files and Running Wilde. The agreement also includes such feature films as American Pie, Dirty Dancing, American Psycho and the Leprechaun franchise.

“We are very excited to be partnering with one of the region’s leading media companies to bring our fantastic slate of television series and prolific library of movies to Toggle’s growing subscriber base,” said Wendy Reeds, CTE’s executive VP of content sales and distribution. “Singaporean viewers can enjoy the flexibility of watching shows like Mad Men via multiple devices on demand. We look forward to more collaboration with MediaCorp as they continue to expand Toggle’s entertainment offering.”

“We are excited to collaborate with Celestial Tiger Entertainment to bring Lionsgate’s TV series and feature films to our viewers,” added William Lee, the senior VP for Toggle at MediaCorp. “These programs will form an important part of our content portfolio for Toggle, and will allow us to continue to bring new and exciting content to our online multi-device entertainment service for our customers.”