TLC Gets Dedicated Intl. Production & Development Arm

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SILVER SPRING: Discovery Networks International has established a new unit dedicated to the production and development of content for TLC International.

The new unit will be overseen by Luis Silberwasser, the senior VP and international head of content at Discovery Networks International. Darcy Tomlin, the VP of programming at Discovery Networks International, will head up the day-to-day operations for TLC International from the Silver Spring headquarters. Jon Sechrist, based in New York, will lead the production and development of lifestyle programming across all international markets. Sarah Thornton, based in London, is to serve as head of development and production for TLC across Europe, the Middle East and Africa.

TLC is one of the fastest-growing female-targeted channels in the U.S. The service first launched internationally in Norway this past March, and most recently rolled out in Asia Pacific. TLC International will be available in more than 75 countries in 2011.

“The international launch of TLC is a key priority for Discovery, and one of the drivers for success will be creating compelling local content and extra-ordinary characters that resonate with audiences around the world,” said Silberwasser. “While we will leverage the pipeline of rich content across TLC and Discovery’s portfolio of networks, we will focus our efforts on creating distinct programming designed specifically for TLC on an international and local level. That combination of content sources will establish a firm foundation to make TLC a true global success.”

“Jon’s skill and deep experience with TLC and hit series Cake Boss will be an important contribution to the success of TLC International. Sarah brings a strong track record for creating and producing compelling formats. We now have a team that is eager to work with leading creative agencies to develop the next big hit and make TLC a great lifestyle and entertainment proposition.”