Telescreen to Rep Chapman’s Roary the Racing Car in Benelux

LONDON, May 15: Chapman
Entertainment has appointed Telescreen as the licensing agent to represent its
new animated preschool property Roary the Racing Car in the Benelux region.

Roary the Racing Car launched on Nick Jr. in the Benelux on March 31.
Using a mixture of CGI and stop-frame animation, the series follows the
adventures of Roary, a bright, energetic single-seater racecar and his
motorized friends at Silver Hatch race track. The Flemish Roary is voiced by
singer and musical star Carolina Dijkhuizen.

Since debuting in the U.K.
last May, the TV series has been sold to 60 territories, and 31 British
licensees have signed up to represent the brand.

Chapman Entertainment’s director of licensing, Val Fry, commented: “Telescreen is a leading licensing agency in
Benelux, and has the experience and know how to help place Roary in pole
position in these territories.”

—By Irene Lew