Thursday, November 21, 2024

Tag: Bundling

Deloitte: Streaming Fatigue to Boost Aggregators

November 20, 2024

The increasing importance of aggregators in the age of SVOD fatigue is among the key shifts set to reshape the media sector, according to the Deloitte Technology, Media & Telecommunications (TMT) 2025 Predictions report.

Omdia Study Highlights “Super Bundling”

September 15, 2023

Aggregation and bundling are becoming key to consumer habits, according to a new Omdia report, which found that 47 percent of homes in 20 surveyed markets were subscribing to both online video and pay-TV services, up from 13 percent in 2015.