Banijay has fully completed the acquisition of Beyond International, taking full control of the production and distribution business worldwide.
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Banijay has promoted Carlotta Rossi Spencer from head of format acquisitions to the newly created role of head of branded content business development.
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In conversation with World Screen’s Anna Carugati at MIPCOM, Banijay CEO Marco Bassetti discussed the crucial role of IP ownership, the importance of scale, the challenges of working with the SVOD streamers and the rising prominence of FAST channels.
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