Simon Bax Joins MobiTV's Board of Directors

EMERYVILLE, February 12: Simon Bax, who has held senior
positions at Pixar and SmartJog, among others, has been appointed to MobiTV’s
board of directors.

Bax was most recently the EVP and chief financial officer at
Pixar Animation Studios, where he reported to CEO Steve Jobs. Prior to this he
was the chairman of SmartJog, specialists in digital distribution, before which
he served as the chief financial officer and the president of studio operations
for Fox Filmed Entertainment for eight years. He joined Fox from
TBWAChiatDay, where he was the chief financial officer.

"Simon's outstanding reputation, deep understanding of
finance and technology, and impressive leadership experience from companies
such as Pixar will be a tremendous asset to our team and the long-term goals of
MobiTV," said Dr. Phillip Alvelda, the CEO, co-founder and chairman of
MobiTV. "He brings an abundance of knowledge and business success to
MobiTV from having held management positions at some of the world's most
innovative media organizations."