Prospect Park Unveils TOLN

LOS ANGELES: Prospect Park has named its new Internet-based TV service The Online Network (TOLN), with the continued productions of All My Children and One Life to Live to be featured as part of the launch slate.

TOLN is expected to launch in January 2012, aiming to provide a full selection of first-run, long-form content. The network will feature new episodes of the previously announced serial dramas All My Children and One Life to Live, in addition to first-run entertainment and lifestyle shows. Reality, scripted comedy and drama programming are to be added later to the slate.

“We are creating TOLN to conveniently deliver fans of quality television long form programming anytime and anywhere,” said Rich Frank and Jeff Kwatinetz, the founders of Prospect Park. “With broadband availability in 70 percent of U.S. households and the proliferation of Internet-enabled televisions, DVRs and wireless devices, ultimately we believe that online distribution provides the best platform to access 30- and 60-minute entertainment content. The viewer response to the shows we have licensed has been tremendous, and we have much more in development to appeal to a broad audience base.”