Pact has revealed a new legal framework designed to protect the sharing of confidential ideas and IP between U.K. and Chinese co-production partners.
Timed to the third annual U.K. China Creative Exchange program, the new framework is designed to foster deeper collaboration between British and Chinese content producers and stimulate trade by protecting and promoting the co-creation of ideas. Supported by the Department for International Trade (DIT) and the Department for Digital, Culture Media and Sport (DCMS), the 2019 U.K. China Creative Exchange sees 11 executives from leading Chinese broadcasters and production companies travel the U.K. to co-create new programming ideas with British partners.
During the week-long program, between March 11 and 15, each Chinese executive will visit three participating indies across the U.K.’s nations and regions and work to build strategic relationships and co-develop projects. There will also be facilitated kick-off and wrap-up sessions in London to guide the participants in developing joint ways of working.
Pact’s managing director of business development and global strategy, Dawn McCarthy-Simpson MBE, said: “Bringing likeminded producers together from the U.K. and China is key to fostering collaboration. This extension to our U.K.-China Film & TV Toolkit aims to provide the legal structure and confidence for both parties to share creative ideas, safe in the knowledge that they jointly own the IP.”