New International Sales Director for FitzRoy Media

NEW YORK, September 24:
FitzRoy Media has appointed Nadia Belhiba as the director of international
sales, making her responsible for worldwide sales of the company’s slate of new
children’s entertainment properties.

Debuting in her new
position at MIPCOM, Belhiba joins FitzRoy from the TV division of Reed MIDEM.
Prior to her three-year tenure at Reed MIDEM, Belhiba held sales positions at
Sundari Cosmetics and Lonely Planet Publications.

Headlining FitzRoy’s programming
slate is BidZerk!, a 21st
Century auction game show encompassing online, wireless and live action. Also
being introduced at MIPCOM is Out of My Mind, a live-action and animated comedy featuring an
athletic 14-year-old girl whose animated inner girls influence her everyday
choices.

The new animated series Funny
Face is about eight disparate
fruits who are catapulted from the back of a produce truck and now must band
together to survive the perils of the side of the road.

“Nadia Belhiba is a consummate
sales and marketing executive whose keen appreciation for the inner workings of
the international media business and years of experience in consumer packaged
goods will provide a key component to the success of FitzRoy Media and our
ambitious slate of innovative entertainment properties,” said Hamp Hampton, the
CEO of FitzRoy.

—By Jackie Stewart