New European Licensing Agents Signed by Jim Henson Company

LOS ANGELES: The Jim Henson Company has lined up four new licensing agents in Europe for its properties such as Sid the Science Kid and Dinosaur Train.

Alphanim will represent the preschool brands Sid the Science Kid and Dinosaur Train in France. Allicom is on board for Dinosaur Train and the classic series Fraggle Rock for Denmark, Finland, Iceland, Norway and Sweden. Ignition Licensing signed a U.K. deal for Fraggle Rock, while Rocket Licensing of the U.K. takes on the lifestyle brand Skatelab.

“This year is the 55th anniversary for The Jim Henson Company, and throughout, the company has maintained a reputation for delivering outstanding properties with evergreen appeal,” said Melissa Segal, the senior VP of global consumer products for The Jim Henson Company. “These new European licensing partners will work with us to extend these brands to new countries and develop strategic consumer products programs tailored to their markets.”