Jonas Karlén Becomes CEO of Viaplay Group Sweden

Viaplay Group has named Jonas Karlén as executive VP and CEO of its Swedish outfit, Viaplay Group Sweden.

Karlén brings extensive experience to the role, having previously served as CEO of Adlibris, CEO of Linas Matkasse, CEO of Viaplay AB and Viasat AB. He has also held senior management positions within Viasat and MTG.

Johan Johansson and Christian Albeck, who have shared responsibility for Viaplay Group’s Swedish operations as co-CEOs, will now focus fully on their respective roles—Johansson as executive VP and group CFO and Albeck as executive VP of content acquisition.

“Jonas combines strong operational and strategic leadership with broad industry experience and a deep understanding of our business and audience in Sweden,” commented Jørgen Madsen Lindemann, president and CEO of Viaplay Group. “His background will be highly valuable as we continue to focus on relevant local content, strong commercial execution and sustainable growth. I would like to thank Johan and Christian for their continued dedication and for the excellent work they have done leading our Swedish operations over the period.”

Karlén added, “I am pleased to return to Viaplay Group and to lead the Swedish organization. Viaplay is an iconic Nordic brand with a passionate and talented team, and together we will continue to strengthen our streaming service and our well-established TV and radio operations in Sweden, in close collaboration with our advertising and distribution partners. I look forward to working with the team to sharpen our local offering and deliver even greater value to viewers, advertisers and partners.”