House, Lost Show Greatest Gains From DVR Playback

NEW YORK, April 25: FOX’s House and ABC’s Lost showed the greatest audience gains in digital video recorder playback
within seven days of the initial linear broadcast, according to The Nielsen
Company’s first look at the most "timeshifted" broadcast network
television programs in the U.S.

For the week of April 2 to April 8, House pulled in an additional 2.74 million DVR viewers
after its April 3 airing, while Lost
pulled in an additional 2.47 million viewers after its April 4 episode. The
April 3 episode of American Idol
on FOX was third with 2.45 million additional viewers. CSI was fourth with a 2.17 million gain, followed by 24 with a 1.95 million increase.

On a percentage basis, The Office had the highest gain in viewing with DVR playback,
increasing viewership by more than 31 percent. This was followed by Lost with a 22.8 percent gain, 24 with a 19.4 percent gain and Prison Break with an 18.3 percent gain.

Effective immediately, The Nielsen Company will make these
rankings available every week.