Facebook’s Dan Rose Set for MIPCOM Keynote

PARIS: Dan Rose, Facebook’s VP of partnerships, is lined up as part of MIPCOM’s Media Mastermind keynote series.

Rose will take to the stage to share his insights on how key players in the industry are leveraging the power of social media. He will discuss the new opportunities for producers and broadcasters in terms of driving viewer loyalty and retention and influencing TV ratings. Rose will also touch on the impact that word of mouth at scale is having on the TV industry and how broadcasters can tap into that in meaningful ways.

In his role at Facebook, Rose is responsible for the company’s mobile partnerships, platform developer relations, business development, M&A and user operations, all on a global basis.