DECODE Bulks Up Sales Team

TORONTO/LONDON, November 5: DECODE Enterprises has announced
the promotion of Josh Scherba to director of sales and the appointment of Lara
Ilie as a sales executive.

The changes in the division reflect the expansion of
DECODE’s distribution activity in worldwide markets.

Scherba’s promotion to director of sales comes after six
years with DECODE, and he will continue to handle sales to markets including
Asia, Latin America and Scandinavia. Ilie is responsible for leading sales for
Central and Eastern Europe, the Middle East and Africa.

Prior to joining DECODE, Ilie served as acquisitions manager
for the television station Acasa TV, a partner of CME Pro TV in Romania.

“Josh is a much valued and
committed member of the team and his well-deserved promotion reflects DECODE’s
commitment to these emerging markets,” said DECODE’s VP of distribution,
Dominique Bazay, to whom both Scherba and Ilie will report. “We are also
delighted to welcome Lara, who has fantastic experience and who we feel is an
ideal addition to our company.”

DECODE has a wide-ranging
distribution slate of programming for kids, with current titles including the
live-action series The Latest Buzz and Naturally
Sadie alongside animated properties such
as Super Why, Clang Invasion, Chop Socky Chooks
and preschool property Franny’s Feet.

—By Ned Berke