Classic Media Signs Up Partners for Voltron Consumer Products

ADVERTISEMENT

NEW YORK: Classic Media and World Events Productions (WEP) have lined up U.S. consumer-products partners for the Voltron franchise, which is being relaunched with an all-new animated series.

Consumer products are in development from The Bentex Group, via its Extreme Concepts division (T-shirts and tops) and its Dreamwave division (swimwear and sleepwear), Rubie’s Costume Company (costumes), VIZ Media (kid’s graphic novels for Voltron Force) and Dynamic Forces (new comic books and graphic novels for the classic Voltron). The new partners join Mattel, which is developing master toy lines based on classic Voltron and the new Voltron Force, and THQ, which will produce video games based on the Voltron franchise.

“We are excited to reintroduce Voltron with top consumer products partners on board,” said Karyn Schneider, the VP of licensing at Classic Media.  “With the dream team of Nicktoons, Mattel and THQ, now joined by these industry-leading partners, Voltron’s return will appeal to fans of all ages and the franchise is poised to take the world by storm, again!”