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Nielsen Reports Rise in Product Placement on Network TV

April 1, 2008

NEW YORK, April 1: According to The Nielsen Company, the number of product placement occurrences in prime-time U.S. network TV rose 13 percent in 2007, with a total of 25,950 instances in the top ten programs for product placement, versus …

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Dutch FilmWorks Gears up for Global Expansion

April 1, 2008

SCHELLUINEN, April 1: Dutch FilmWorks, a multimedia distribution company based in the Benelux, has formed a new global division, House of Knowledge International, which will launch at MIPTV. At MIPTV, House of Knowledge International will be offering buyers a slate …

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WorldScreenings.com Delivers Almost 32,000 Streams

April 1, 2008

NEW YORK, April 1: WorldScreenings.com, the leading video portal for the entertainment industry, has delivered 31,809 streams since its September 2007 launch, with 15,351 player loads and more than 10,000 unique visitors. Operated by WSN INC., the preeminent publishing group …

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Verizon Wireless in Bollywood Deal

April 1, 2008

BASKING RIDGE/NEW YORK, April 1: Verizon Wireless has inked a deal with Saavn, a digital distributor of South Asian content, to launch a Bollywood channel on the V CAST Video mobile service. Available exclusively to V CAST Video customers, the …

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ABC Announces Summer Schedule

April 1, 2008

BURBANK, April 1: ABC will premiere eight original series in its summer schedule, including the return of The Bachelorette on May 19 at 9 p.m., as well as a new series from Endemol and a High School Musical-based reality series. …

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Granada to Launch New Comedy at MIPTV

April 1, 2008

LONDON, April 1: At next week’s MIPTV, Granada International is launching Headcases, a new comedy series that takes a satirical look at the worlds of celebrity and politics. The CGI-animated series is created in association with Red Vision, and features …

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Fox Debuts New Mobile Internet Portal

April 1, 2008

LAS VEGAS, April 1: Fox Mobile Entertainment has launched the Fox Entertainment Mobile Network, a mobile web portal that features a variety of content from networks like FOX, FX, SPEED, National Geographic Channel and Fox Reality Channel. The new portal …

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SPTI to Offer Raft of Formats at MIPTV

April 1, 2008

LONDON, April 1: Sony Pictures Television International (SPTI) will bring a number of reality and game-show titles to MIPTV, including a program under its development deal with Base Camp Films and collaborations with Shine Limited and Tuvalu Media. Six Degrees …

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Shirley MacLaine and Sam Neill to Appear at MIPTV

April 1, 2008

PARIS, April 1: Shirley MacLaine and Sam Neill will attend this year’s MIPTV, expanding the conference’s roster of international talent that also includes Miss World Zi Lin Zhang, Tracy Ullman, Brian Conley and Uri Geller, among others. MacLaine and Neill …

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ALL3MEDIA Unveils MIPTV Slate

April 1, 2008

LONDON, April 1: ALL3MEDIA International will head to MIPTV with a catalogue of drama programs and an expanded roster of factual offerings. In drama fare, the company is bringing the thriller He Kills Coppers, which tracks the manhunt that ensues …