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Bela Bajaria on Netflix’s “Massive Local Impact” Strategy

Bela Bajaria, VP of global TV at Netflix, outlined the importance of authentic local stories to the streamer in her keynote at APOS, noting, “the focus is always massive local impact.”



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About Mansha Daswani

Mansha Daswani is the editor and associate publisher of World Screen. She can be reached on mdaswani@worldscreen.com.

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