Bandeirantes Offers Up Brazilian Content

SÃO PAULO: Bandeirantes Group is offering the international market a host of content from Brazil, including sitcoms and concerts.

The slate includes scripted comedies, such as the sitcom Sex Angels and School Has Gone Mad. Bandeirantes is also highlighting a number of projects that are infused with the flavors of Brazil. From Justice, a docudrama that features real Brazilian cases in a TV court, to Kick Off, which features interviews with many world-renowned soccer players out of the stadium, Band is keen on presenting pieces from its native culture to the world.

“People from different nations want to know about our country,” says Elisa Ayub, the director of national and international content. “Television is certainly one of the best ways to discover our colors, our sounds and our way of living. Buyers can have access to these contents through us.” Another way of showcasing the culture of Brazil is through music, and Band is offering up a roster of concerts that cover everything from samba to bossa nova, from the legendary Tom Jobim to the newest Brazilian music stars.

“Brazil is getting more and more popular around the world in politics, business, culture, sports, music and all kinds of entertainment," Ayub says.

Visit Band’s Screening Room here.