Cartoon Network Asia, HP Team for Toon Creator Awards

HONG KONG: Presented by Cartoon Network Asia Pacific and HP, the inaugural Toon Creator Award is an online animation contest for kids aged 6 to 14 across Australia, India, Taiwan, Thailand, Malaysia and Singapore.

Between July 13 and September 30, kids can visit the Cartoon Network website and create their own 25-second ending after viewing a five-second mini-cliffhanger from either Ben 10: Alien Force (available starting July 13) and Chowder (released in mid-August).

Cartoon Network and HP will teach children how to use Cartoon Network’s animation software through live demonstrations at participating schools. HP computer booths will also be set up in selected schools in participating countries to allow students to use the software, with mentors on hand to guide them through the process.

Winners from each category will be determined by a combination of online votes and a professional judging panel from HP and Cartoon Network. Individual country winners will each receive a HP Touchsmart PC and automatically qualify for the regional competition to win a HP-connected home grand prize. The ultimate regional Toon Creator Award winner will have the project broadcast on Cartoon Network in November. 

Benjamin Grubbs, the regional director for Turner Entertainment Interactive Media, said, “Cartoon Network and HP both share a deep commitment to innovation and the Toon Creator Awards enables kids to think out of the box and become animators. Using HP’s technology and Cartoon Network’s online platform, we hope to ignite the interest of Asia’s budding young creators and generate an interactive showcase to put their work in front of millions of our users in a fun and engaging manner.”

“HP’s collaboration with Cartoon Network on the Toon Creator Awards is a joint effort to leverage each other’s strengths—HP’s leadership in personal computing and Cartoon Network’s expertise with kids’ entertainment,” commented Ajay Mohan, the VP of marketing for the Personal Systems Group at Hewlett-Packard Asia Pacific. “We aim to enhance the experience for young kids and their families by inspiring creativity, promoting self-expression and evoking imagination through technology in a fun and exciting way.”